Sep 112012
 

“Until I came to IBM, I probably would have told you that culture was just one among several important elements in any organization’s makeup and success—along with vision, strategy, marketing, and financials. I came to see that culture isn’t just one aspect of the game – it is the game. In the end, an organization’s culture is nothing more than the collective capacity of its people to create value.”

Louis Gerstner
Former CEO, IBM